POS POV
The Retail Management Solutions Point-of-Sale Point-of-View

Shopping For Super Bowl 54 at The Pharmacy

Posted by Karen Deckard on Fri, Jan 31, 2020 @ 11:34 AM

Millions of people will tune in to watch Super Bowl 54 on Sunday. This year, it's thought that 194 million people will watch the game, spending an average $88.65 each, according to the National Retail Federation.

That number accounts for food, drinks, party supplies, new TV's, team gear and even new furniture purchases spurred by Super Bowl party plans. But what it doesn't account for is all the self care items that people need after the game.

Yes, many people will be making a visit to their pharmacy on Monday (or maybe sooner) to recover from a Sunday packed with perhaps a little too much fun. The Monday after Super Bowl Sunday even has it's own set of statistics, with 17.5 million employees expected to miss out on work. You can bet at least some of those millions will need some help.

So why not get ahead of the rush and promote some things that your customers might desperately be in need of come Monday morning?

You can put items on sale, bundle them together, set up BOGO promotions through your POS system, promote private label products or offer bonuses to loyalty members. Or even just put key items on the counter for easy sales. Here are a few thoughts on items to include.

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Tags: customer loyalty, Pharmacy Profitability, pharmacy pos, community pharmacy

4 Questions to Drive Results in Your Pharmacy

Posted by Karen Deckard on Thu, Jan 09, 2020 @ 09:00 AM

Every week when I make the grocery list, I ask my kids if there's anything they'd like to have around the house. There's the inevitable list of snack foods, and the 20 questions designed to make sure that their favorite meals are on the list. But without fail, my anti-vegetable, doesn't like fruit unless it's smothered in peanut butter or chocolate, son also asks for bananas.

This is an easy yes. Of course you can have bananas kid.

The thing is, he doesn't really want the bananas. What he wants is the result of bananas that sat on the counter for a week and got overripe. In our house that meant he was getting banana pancakes for breakfast on Sunday morning, and would have a steady supply of banana bread to start off the week. I have to hand it to him. It took me far longer than it should have to catch onto his scheme.

What my devious little lover of banana flavored baked goods caught onto was not just an enviable ability to plan ahead, but a results driven strategy that ultimately got him where he wanted to be. Every time I said "No, I can't make banana pancakes because we don't have bananas" he started to learn that all he needed for his weekend breakfast dreams to come true was a single ingredient. And guess what's been on the counter in one state of ripeness or another ever since?

While understanding the way that my Kindergartner's brain works is next to impossible, I imagine that if I were to define the process he went through it would boil down to a few simple questions. And while the problems we face in every day life and business are more complicated than pancakes, the same questions can get you closer to your desired results.

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Tags: pharmacy point-of-sale, pharmacypos, Pharmacy Profitability, pharmacy pos, Ortho Molecular Products

A Few Tips to Plan for the Coming Year

Posted by Karen Deckard on Fri, Jan 03, 2020 @ 10:56 AM

It's that time of year again where we're all setting goals and thinking about what we could do better in the new year. In business, I wouldn't exactly call them New Years Resolutions, but that new year in front of us can't help but bring with it some expectations for change.

As you gear up for the coming year, there may be a few things that it will be helpful to have access to.

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Tags: pharmacypos, Pharmacy Profitability, pharmacy pos, Ortho Molecular Products

What is Pharmacy Point-of-Sale?

Posted by Karen Deckard on Thu, Oct 17, 2019 @ 02:13 PM

 

The world of pharmacy point-of-sale is definitely unique. Working in this sector is the quintessential definition of a niche market. I'm often met by blank stares or questioning looks when I answer the question of "what do you do for work?" Even as I close 11 years with RMS, I still have not perfected a response to that question that doesn't confuse those not familiar with the inner workings of a pharmacy.

Partly this is because the average person does not give thought to point-of-sale outside of necessary interactions when making a purchase. But the other major factor is that explaining pharmacy point-of-sale is complicated. There's no one sentence that can sum up everything we do at RMS.

Technically, the term "point-of-sale" just refers to the place where a purchase is completed. And sure, that's a good starting point. But in a pharmacy, point-of-sale has to go beyond that transaction. So what may start as a transaction hub actually ends up being a whole lot more.

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Tags: pharmacy point-of-sale, pharmacypos, Pharmacy Profitability, pharmacy pos

Time for Gift Cards - Pharmacy Point-of-Sale Makes It Easy

Posted by Karen Deckard on Thu, Oct 03, 2019 @ 09:00 AM

I Give up. Summer is definitely over. If the overnight low temperatures and early snow in the mountains of Washington State weren't enough to convince me, the arrival of October with it's pumpkin patches, and impending sense of not having enough time to get everything done, have certainly changed my mind. 

Which means for retailers, it's time to order, or restock, gift card supplies. Gift cards are an easy way to increase sales and a great idea for any retail pharmacy. 

If you need convincing, there are definitely some important facts and figures you need to take into account.  Here are some of the top reasons to sell gift cards in your pharmacy.

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Tags: pharmacy point-of-sale, Pharmacy Profitability, pharmacy pos, pharmacy gift cards

Ecommerce for Your Retail Pharmacy

Posted by Karen Deckard on Thu, Aug 01, 2019 @ 01:03 PM

 


 

In 2018, more than 14% of retail sales in the United States were completed via Ecommerce. With 15% growth from the previous year and more growth expected, Ecommerce has become the big bad wolf of retail competition.

The bottom line, if you're a retail pharmacy with a large and diverse front end, online competition might be taking a bite out of your profits. So how can you operate "three little pigs" style and build a house strong enough to weather all of the huffing and puffing that so many retailers are finding difficult to withstand?

The easiest answer lies in the old saying, "If you can't beat 'em, join 'em". Which is exactly what the newest integration from RMS aims to help retail pharmacies do.

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Tags: pharmacy point-of-sale, Pharmacy Profitability, pharmacy pos, "Ecommerce, Ecomdash

Why Independence Day is an Important Holiday for Retail Pharmacy

Posted by Karen Deckard on Thu, Jun 27, 2019 @ 11:48 AM

 

When you think of holiday spending, Independence Day may not be number one on your list. It's not a time when we exchange gifts or plan elaborate meals. But as it turns out, the 4th of July weekend posts some pretty big retail sales every year.

Maybe it's the summer season. The call of outdoor play and that barbecue that's been neglected all year. Or maybe it's the idea of celebrating something that's bigger than any one person. Whatever the reason, July 4th puts Americans in the mood to celebrate, and that celebration comes with some increased spending.

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Tags: customer loyalty, Pharmacy Profitability, pharmacy pos

The Rule Book for Your Pharmacy Business

Posted by Karen Deckard on Thu, Jun 20, 2019 @ 01:47 PM

 

Have you ever played a game without fully understanding the rules? Frustrating right? You get the concept and the end goal but the first time or two you play there's confusion, arguing with team mates and opponents alike, and just a general feeling of exasperation.

Whether we're playing a board game or trying to understand the concept of Frisbee golf for the first time, there's only one thing that gets you through those first awkward attempts. Understanding how the game is supposed to be played.

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Tags: pharmacy technology, customer service, pharmacypos, Pharmacy Profitability, pharmacy pos

4 Ways to Save your Bottom Line with Point-of-Sale

Posted by Karen Deckard on Thu, Jun 13, 2019 @ 04:16 PM

 

Slow and steady wins the race, or so the saying goes. It's applicable in so many different ways. Most of them speaking to the power of perseverance.

But what about the other side of the coin? Baby steps can certainly get you to a larger goal, but what if you're taking those same tiny steps in the other direction? That's a race you probably don't want to win.

Here are a few tips to help you save your bottom line from all those little things that add up.

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Tags: pharmacy, pharmacy point-of-sale, pharmacypos, Pharmacy Profitability, pharmacy pos

Customer Loyalty in Your Pharmacy

Posted by Karen Deckard on Thu, Jun 06, 2019 @ 11:41 AM

A good customer loyalty program can make a world of difference in your pharmacy. But in many pharmacies, customer loyalty is thought of either as unnecessary, or representing too much effort and cost to make a difference. But is that really true?

In a new article, published in this month's Computer Talk, RMS President & CEO Brad Jones explores the reasons why pharmacies need a customer loyalty program and provides some helpful tips to get you started.

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Tags: customer loyalty, customer service, pharmacypos, Pharmacy Profitability

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"RMS' [pharmacy POS system] has increased our efficiency, which means less customer confusion and more time for other things. RMS employees are excellent, responsive, and quick – which makes us very satisfied. RMS has improved both our customer service and our business, every year.." – Jim Smith, Owner & Pharmacist, The Medicine Shoppe, Shelton, WA 

 

Retail Management Solutions is the industry leader in pharmacy point of sale technology for retail and outpatient pharmacies. having installed more pharmacy POS systems in the independent and outpatient pharmacies than any other company, RMS has become the industry standard. Whether you operate a single register pharmacy, 15 register superstore, or have multiple locations, we have a fit for you. You can count on us for prompt service in all 50 states, 24 hours a day, seven days a week. RMS is proud to be the only pharmacy POS provider in the nation that focuses strictly on the pharmacy market.